Unlocking the Benefits of Virtual Investigator Meetings: Maximizing ROI and Beyond

By
Infinix
June 11, 2020

Unlocking the Value of Virtual Investigator Meetings: Maximizing ROI and Beyond

Pharmaceutical Investigator Meetings play a crucial role in fostering peer-to-peer learning and productive engagement between sponsors and site attendees. While site attendance remains the simplest and most effective way to measure ROI, the landscape of these meetings is evolving. Embracing virtual investigator meetings presents unique benefits that go beyond cost savings.

Cost Savings:Virtual investigator meetings drastically reduce expenses associated with in-person gatherings. By eliminating the need for air travel, lodging, and dining, virtual meetings can be up to 50 percent more cost-effective than face-to-face events. This budget-friendly approach opens up opportunities to allocate resources to other critical aspects of the meeting.

Reduction of Lost Productivity: Time is a precious commodity, especially in the healthcare industry where regulatory requirements for travel are continually evolving. Virtual meetings save attendees one to two workdays, a significant time-saving for busy healthcare professionals. In particular, physicians can maintain productivity within their practice without losing valuable time due to travel commitments.

Eliminating Disruptions: Healthcare professionals lead demanding lives, and sponsors vying for their attention must be mindful of minimizing disruptions. Virtual meetings provide the ideal solution, allowing HCPs to spend more time with their families and maintain a better work-life balance.

Higher Site Attendance: Virtual meetings often see impressive attendance rates, often ranging from 90 to 100 percent when supported by a comprehensive invitation campaign. Compared to live investigator meetings, which typically garner between 40 to 60 percent of invitee registrations, virtual meetings excel in attracting primary investigators. Unlike in-person meetings, virtual events are open to all site members involved in the study, fostering wider participation and engagement.

Navigating Drawbacks: While virtual meetings offer undeniable advantages, they also come with challenges, such as measuring attentiveness. However, innovative strategies like live polling and chat boxes can be employed to keep sites actively engaged. While face-to-face interactions hold their unique value, in the context, the benefits of executing virtual investigator meetings cannot be overlooked. They enable studies, networking, and education to continue moving forward safely and effectively.

Conclusion:

Embracing virtual meetings opens up new horizons for sponsors and attendees alike. Cost savings, improved productivity, reduced disruptions, and higher site attendance are just some of the benefits that virtual meetings offer. While face-to-face engagement remains irreplaceable, virtual meetings provide a compelling solution. By leveraging innovative strategies to overcome drawbacks, virtual investigator meetings present a powerful platform for advancing studies, fostering connections, and driving education into the future. Embrace the possibilities of virtual meetings and discover a world of potential beyond traditional approaches.

Contact us now to embark on your meeting journey. Let's collaborate to create impactful and successful HCP Meetings that drive your studies, networking, and education forward.

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